The Oxfordshire Project is a business networking community set up to support and help local businesses to grow.
Our focus is on building a community rather than just contacts, and our members benefit from the supportive community of businesses who trust each other and work towards the same goal.
Our speaker will be Becky Hopkin
Monitoring & Measuring Your Website
A website is often one of the biggest and most expensive marketing tools a business has, yet so few know how to know whether it is performing, how to review who is visiting and whether it is the right kind of person, and how finally those visitors are contributing to their business growth.
In this talk I will be revealing how you can use tools like Google Analytics to monitor and measure your website performance, and will talk you through the key metrics that every business owner should look at in order to know who visits their website. I will also share how you can use these tools to better understand your other online marketing activity, such as social media, blogging, and paid advertising.
The Oxfordshire Projectwww.oxfordshireproject.co.uk
Our mission is to impact the local businesses of Oxfordshire in a positive way, providing assistance and support to new and existing businesses, encouraging the community at large to support local business and help them grow.