** PLEASE VERIFY ALL EVENTS WITH THE ORGANISER PRIOR TO ATTENDING

Absolute - MARKETING, BRANDING AND INTELLECTUAL PROPERTY LAW

Ideal for marketing professionals and managing directors, the seminar will look at marketing, branding and intellectual property (IP) - and more specifically, how marketers can avoid legal pitfalls.

Integrated creative agency Absolute has teamed up with Elizabeth Ward - a leading IP lawyer, founder of Virtuoso Legal and author of If You're So Clever, Why Aren't You Rich? - for the breakfast event, which will cover a number of key areas, including:

Brands and trademarks: What are trademarks, when do you need them, how do you get them and how do you enforce them?

Packaging and design: Think you're free to use any colours, fonts and graphics you like in your packaging and design work? Think again!

Parody: Is it ever OK to 'borrow' ideas and take inspiration from other brands - even if it's an intentional parody? Or what do you do if you find your own brand is suddenly - and unwantedly - the centre of another company's marketing campaign?

Guests are invited to arrive at the Absolute studio in Horwich from 7.45am for networking and refreshments, with the seminar discussion starting at 8.30am and lasting for an hour.

To secure your place on this free marketing event, please contact Faye / 01204 478202.

Event Organised By

Absolute

www.absolutemedia.co.uk

A leading integrated creative agency, specialising in branding, content and digital.